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The deals ensure carriage of Paramount’s networks, including CBS, BET, Comedy Central, MTV, Nickelodeon, Paramount Network and more.
By Georg Szalai
Global Business Editor
Paramount Global, which is set to be acquired by David Ellison’s Skydance Media, and NBCUniversal parent Comcast unveiled the renewal of comprehensive distribution agreements on Tuesday “to continue delivering Paramount’s leading portfolio of broadcast, entertainment, news and sports brands across Xfinity platforms.”
Financial and timing details weren’t disclosed.
The multiyear deals ensure carriage of Paramount’s networks, including CBS, BET, Comedy Central, MTV, Nickelodeon, Paramount Network and more. “Comcast subscribers will also retain access to Paramount’s streaming services,” including Paramount+, Pluto TV and BET+, they said. “Additionally, as part of the renewal, Comcast has the right to make Paramount+ with Showtime available to qualifying Xfinity customers.”
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“We are pleased to renew and expand upon our broad partnership with Comcast,” said Ray Hopkins, president, Paramount Distribution. “This new deal ensures that our dynamic portfolio of popular brands and premium programming continue to reach and entertain our valued audiences everywhere.”
“Paramount Global is a valued partner, and we are excited to continue providing Xfinity customers with access to their traditional and streaming content across our industry-leading entertainment platforms,” said John Dixon, senior vp, entertainment at Comcast Cable. “This agreement gives us the ability to offer customers more choice and flexibility in what they want to watch and how they want to watch it.”
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