The social networking giant will stop using third-party fact checkers and instead rely on users to add notes to posts. It is likely to please President-elect Trump and his conservative allies.
Theodore Schleifer and Mike Isaac
Meta on Tuesday announced a set of changes to its content moderation practices that would effectively put an end to its longstanding fact-checking program, a policy instituted to curtail the spread of misinformation across its social media apps.
The reversal of the years-old policy is a stark sign of how the company is repositioning itself for the Trump era. Meta described the changes with the language of a mea culpa, saying that the company had strayed too far from its values over the prior decade.
“We want to undo the mission creep that has made our rules too restrictive and too prone to over-enforcement,” Joel Kaplan, Meta’s newly installed global policy chief, said in a statement.
Instead of using news organizations and other third-party groups, Meta, which owns Facebook, Instagram and Threads, will rely on users to add notes or corrections to posts that may contain false or misleading information.
Mark Zuckerberg, Meta’s chief executive, said in a video that the new protocol, which will begin in the United States in the coming months, is similar to the one used by X, called Community Notes.
“It’s time to get back to our roots around free expression,” Mr. Zuckerberg said. The company’s current fact-checking system, he added, had “reached a point where it’s just too many mistakes and too much censorship.”
Mr. Zuckerberg conceded that there would be more “bad stuff” on the platform as a result of the decision. “The reality is that this is a trade-off,” he said. “It means that we’re going to catch less bad stuff, but we’ll also reduce the number of innocent people’s posts and accounts that we accidentally take down.”
Elon Musk has relied on Community Notes to flag misleading posts on X. Since taking over the social network, Mr. Musk, a major Trump donor, has increasingly positioned X as the platform behind the new Trump presidency.
Meta’s move is likely to please the administration of President-elect Donald J. Trump and its conservative allies, many of whom have disliked Meta’s practice of adding disclaimers or warnings to questionable or false posts. Mr. Trump has long railed against Mr. Zuckerberg, claiming the fact-checking feature treated posts by conservative users unfairly.
Since Mr. Trump won a second term in November, Meta has moved swiftly to try to repair the strained relationships he and his company have with conservatives.
Mr. Zuckerberg noted that “recent elections” felt like a “cultural tipping point towards once again prioritizing speech.”
In late November, Mr. Zuckerberg dined with Mr. Trump at Mar-a-Lago, where he also met with his secretary of state pick, Marco Rubio. Meta donated $1 million to support Mr. Trump’s inauguration in December. Last week, Mr. Zuckerberg elevated Mr. Kaplan, a longtime conservative and the highest-ranking Meta executive closest to the Republican Party, to the company’s most senior policy role. And on Monday, Mr. Zuckerberg announced that Dana White, the head of the Ultimate Fighting Championship and a close ally of Mr. Trump’s, would join Meta’s board.
Meta executives recently gave a heads-up to Trump officials about the change in policy, according to a person with knowledge of the conversations who spoke on condition of anonymity. The fact-checking announcement coincided with an appearance by Mr. Kaplan on “Fox & Friends,” a favorite show of Mr. Trump. He told the hosts of the morning show popular with conservatives that there was “too much political bias” in the fact-checking program.
The change brings an end to a practice the company started eight years ago, in the weeks after Mr. Trump’s election in 2016. At the time, Facebook was under fire for the unchecked dissemination of misinformation spread across its network, including posts from foreign governments angling to sow discord among the American public.
As a result of enormous public pressure, Mr. Zuckerberg turned to outside organizations like The Associated Press, ABC News and the fact-checking site Snopes, along with other global organizations vetted by the International Fact-Checking Network, to comb over potentially false or misleading posts on Facebook and Instagram and rule whether they needed to be annotated or removed.
Among the changes, Mr. Zuckerberg said, will be to “remove restrictions on topics like immigration and gender that are out of touch with mainstream discourse.” He also said that the trust and safety and content moderation teams would be moved from California, with the U.S. content review shifting to Texas. That would “help remove the concern that biased employees are overly censoring content,” he added.
Kate Conger
Mark Zuckerberg said in a Facebook post Monday that Meta had added Dana White, the chief executive of Ultimate Fighting Championship, and two other executives to its board.
Meta is adding Mr. White, a longtime friend of President-elect Donald J. Trump, to the social media company’s leadership amid a series of moves to strengthen its ties to the incoming administration. Last week, the company shook up the top of its policy team, appointing a longtime executive known for his Republican ties as head of global policy. Meta has also donated $1 million to Mr. Trump’s inaugural fund.
In recent years, Mr. White and Mr. Zuckerberg, the Meta chief executive, have bonded over their passion for professional fighting, including mixed martial arts, which Mr. Zuckerberg took up in 2022.
“Dana is the President and CEO of UFC, and he has built it into one of the most valuable, fastest growing, and most popular sports enterprises in the world,” Mr. Zuckerberg said in his post. “I’ve admired him as an entrepreneur and his ability to build such a beloved brand.”
In 2023, Mr. White attempted to broker a cage match between Mr. Zuckerberg and Elon Musk, the billionaire owner of X, Tesla and SpaceX. Mr. Musk, who has become a close ally of Mr. Trump, eventually backed out of the battle, citing an old injury. He claimed Mr. Zuckerberg was at fault for not making himself available to fight later on.
Meta, which owns Facebook, Instagram and WhatsApp, created three new board seats for the appointments, bringing the total number to 13. Mr. Zuckerberg said the company had also added John Elkann, the chief executive of Exor, a European-based holding company that controls Jeep and Ferrari, and Charlie Songhurst, a tech investor who previously worked at Microsoft and has recently advised Meta on artificial intelligence projects.
“We have massive opportunities ahead in A.I., wearables, and the future of social media, and our board will help us achieve our vision,” Mr. Zuckerberg wrote.
Meta in recent years has begun to manufacture wearable technology, like gaming headsets and sunglasses equipped with cameras. It is also competing in a global A.I. race, launching its own generative system with “open source” code so that it can be freely copied, modified and reused by anyone.
Meta has faced harsh Republican criticism of its content moderation on its social media platforms, which Mr. Trump and others argue amounts to censorship of conservative voices. Some of the people the president-elect has tapped to regulate the tech and other industries have promised to crack down as a result.
In recent weeks, Mr. Zuckerberg met with Mr. Trump at Mar-a-Lago, during which the tech executive congratulated the president-elect on winning the election.
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