The the 17th annual Sports Business Awards in Times Square emphasized the diversification of excellence in sports, recognizing some of the figures effecting change from all levels. Here’s a look back at what this year’s awards ceremony entailed:
More:
- Read more about each winner of the 2024 Sports Business Awards
- Soccer takes top honors at Sports Business Awards
- NWSL Commissioner Jessica Berman is first woman to win SBA for Executive of the Year
- Inter Miami’s big bet on Lionel Messi makes it Team of the Year
- Bold decisions lift MLB to League of the Year honors
- PWHL’s inaugural season is 2024’s Breakthrough of the Year
- Meet the SBA judges for 2024
17th annual Sports Business Awards views
Photo: Marc Bryan-Brown
Athletic Director of the Year: Chris Del Conte, Univ. of Texas
Photo: Marc Bryan-Brown
Agency of the Year: MKTG Sports & Entertainment
Photo: Marc Bryan-Brown
Best in Sports Betting: U.S. Integrity
Photo: Marc Bryan-Brown
Brand Activation of the Year: Pop-Tarts Bowl
Photo: Marc Bryan-Brown
Breakthrough of the Year: PWHL
Photo: Marc Bryan-Brown
Celebration of Service: The McLendon Foundation
Photo: Marc Bryan-Brown
Deal of the Year: Inter Miami CF signs Lionel Messi
Photo: Marc Bryan-Brown
Sports Event of the Year: NASCAR Chicago Street Race
Photo: Marc Bryan-Brown
Exec of the Year: Jessica Berman, NWSL Commissioner
Photo: Marc Bryan-Brown
Exec of the Year: Jessica Berman, NWSL Commissioner
Photo: Marc Bryan-Brown
Facility of the Year: SoFi Stadium
Photo: Marc Bryan-Brown
League of the Year: MLB
Photo: Marc Bryan-Brown
League of the Year: MLB
Photo: Marc Bryan-Brown
Lifetime Achievement Award: Arthur M. Blank
Photo: Marc Bryan-Brown
Best in Sports Media: ESPN
Photo: Marc Bryan-Brown
Best in Property Consulting, Sales & Service: CAA Sports
Photo: Marc Bryan-Brown
Best in Sports Social Media: Atlanta Falcons Birds Eye View Series
Photo: Marc Bryan-Brown
Sports Sponsor of the Year: Ally Financial
Photo: Marc Bryan-Brown
Best in Talent Representation: Excel Sports Management
Photo: Marc Bryan-Brown
Sports Team of the Year: Inter Miami CF
Photo: Marc Bryan-Brown
Photo: Marc Bryan-Brown
Athletic Director of the Year: Chris Del Conte, Univ. of Texas
Agency of the Year: MKTG Sports & Entertainment
Best in Sports Betting: U.S. Integrity
Brand Activation of the Year: Pop-Tarts Bowl
Breakthrough of the Year: PWHL
Celebration of Service: The McLendon Foundation
Deal of the Year: Inter Miami CF signs Lionel Messi
Sports Event of the Year: NASCAR Chicago Street Race
Exec of the Year: Jessica Berman, NWSL Commissioner
Exec of the Year: Jessica Berman, NWSL Commissioner
Facility of the Year: SoFi Stadium
League of the Year: MLB
League of the Year: MLB
Lifetime Achievement Award: Arthur M. Blank
Best in Sports Media: ESPN
Best in Property Consulting, Sales & Service: CAA Sports
Best in Sports Social Media: Atlanta Falcons Birds Eye View Series
Sports Sponsor of the Year: Ally Financial
Best in Talent Representation: Excel Sports Management
Sports Team of the Year: Inter Miami CF
2024 Sports Business Awards takeaways SBJ’s Joe Lemire, Austin Karp, Alex Silverman, and Mollie Cahillane look back at the 2024 Sports Business Awards
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