2.55pm 6th January 2025 - <a href="https://golfbusinessnews.com/news/sponsorship-and-events/">Sponsorship & Events</a> <br>PGA Tour player Max Homa has switched up his equipment contracts during the off-season, leaving Titleist to become a tour staff ambassador for <a href="http://www.cobragolf.com">Cobra Puma Golf</a>, which will see him playing with Cobra’s latest range of clubs and wearing Puma’s new Ignite Elevate 2 Tour golf shoes. <br>As part of the multi-year endorsement deal, the world no.27 will play with Cobra’s new DS-Adapt LS driver as well as the brand’s fairway woods, King MB irons and King wedges. He will also use a Cobra staff bag on tour.<br>The 27-year-old Ryder Cup star will continue to use Titleist’s Pro V1 golf ball and putt with his Scotty Cameron Phantom 5.5 Mallet.<br /><br />Speaking about the new deal, which was announced a day before the first event of the new PGA TOUR season, Homa said: “I am super excited to join the Cobra Puma Golf team. Gear that’s on the cutting edge of technology and the most comfortable shoes in the game are a great combination for any player.<br>“The Cobra Puma Golf brands are undoubtedly a natural fit for my game, style, and personality and I’m looking forward to a long-term relationship that will be fun and exciting for years to come.”<br>In a separate announcement, Homa has signed an apparel sponsorship deal with clothing brand <a href="https://www.lululemon.co.uk/en-gb/c/mens/sports/golf">LuLulemon</a> and will wear pieces from its 2025 collection on tour this season. <br>“Lululemon already takes up most of my wardrobe with workout and lounge apparel, so it feels like a dream come true to have the opportunity to work with such an iconic brand,” Homa said. <br>A new ‘Innovation District’ is to provide a platform for cutting-edge new products and revolutionary inventions to be showcased at this year's PGA Show, which is taking place from January 22-24 at the Orange County Convention Centre in Orlando. <br>2024 was a record-breaking year for England Golf, with the most scores submitted via WHS ever in a single calendar year.<br>Palheiro Golf has completed a €90,000 bunker renovation project, further enhancing the golf experience on offer at the Madeira resort.<br><a href="https://twitter.com/home?status=https://golfbusinessnews.com/news/sponsorship-and-events/max-homa-shakes-up-equipment-deals-ahead-of-new-season/" rel="noopener" data-via="eGolfBusiness" data-hashtags="GolfBusinessNews">Share on Twitter</a> <br><a href="https://www.linkedin.com/shareArticle?mini=true&url=https://golfbusinessnews.com/news/sponsorship-and-events/max-homa-shakes-up-equipment-deals-ahead-of-new-season/&title=Max+Homa+shakes+up+equipment+line-up+ahead+of+new+season&source=GolfBusinessNews.com" rel="noopener">Share on LinkedIn</a><br>GolfBusinessNews.com (GBN) is for the many thousands of people who work in the golf business all around the world.<br>We cover the full range of topics both on and off the course. We aim to supply essential information both quickly and accurately in a format which is easy to use. We are independent of all special interest groups.<br><a style="font-weight: 600;" href="https://eepurl.com/bpOC9">Click here to sign up</a> for our free twice weekly golf industry news summary<br>View the <a class="gbn-latest-email" href="https://golfbusinessnews.com/weekly-emails/the-latest-news-from-gbn-37/">latest newsletter</a> here<br>5/7 High Street<br>Dorchester-on-Thames<br>Oxfordshire OX10 7HH<br>United Kingdom<br><a href="mailto:publisher@golfbusinessnews.com">publisher@golfbusinessnews.com</a><br>© 1999-2025 <a href="https://golfbusinessnews.com">e.GolfBusiness.com Limited</a> | All Rights Reserved. | <a href="/privacy-policy/">GBN Privacy Policy</a> <br><br><a href="https://news.google.com/rss/articles/CBMisgFBVV95cUxNbjljNXQ2TmduU0g1NUVKXzVPdzRZUGtVbDVJdHk5ZlB3QVNPdy1MbVI0TDg3MmVUN0RLYTF3NlUwcURUMlo2WDJTT1hkNFNJT3IyMDhIZjlUV0tKU2J0c0NrUGxxU0NJOGFXd3ZuZHpXd2xUVHpESHpFWVc2R1A2cVQxUFJjS3l6ZDBYZ2hVTDY1WkpKRndxSDdrT3oxVFlqQkZ2YmhqUVNsV2JPcVFtaW9B?oc=5">source</a>
